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VISIT FLORIDA Hosts Successful Pre- and Post-Huddle FAM Tours

February 4th, 2015 — 2:53pm

Huddle China FAM Hyatt CLw Bch top rail 3To leverage international travel trade already visiting the Sunshine State to attend Florida Huddle, VISIT FLORIDA organized five highly successful pre- and post-familiarization (FAM) tours of several Florida destinations.  Co-hosting these FAMs with local CVBs and other tourism businesses allowed key international travel trade representatives to experience for themselves all that Florida has to offer so they can share their personal experiences with clients back home. Continue reading »


Brenda L. Bryant
Marketing & Event Planner
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VISIT FLORIDA & Partners Attend 26th Annual SITV in Montreal

November 5th, 2014 — 2:45pm

VISIT FLORIDA recently exhibited at the 26th annual International Tourism & Travel Show (SITV) in Montreal, Canada.  This tourism travel show has become one of the biggest events of its kind in North America, which attracted an estimated 33,000 consumer and trade attendees over the three days.  VISIT FLORIDA and several of our Industry Partners had an opportunity to distribute Florida collateral materials and discuss what’s new in the Sunshine State. Continue reading »


Brenda L. Bryant
Marketing & Event Planner
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VISIT FLORIDA & Greater Miami CVB Co-Brand Stand at IMEX Frankfurt

May 29th, 2014 — 11:47am

Last week, VISIT FLORIDA and the Greater Miami Convention & Visitors Bureau co-branded  a booth for 16 of our Industry Partners to participate in IMEX Frankfurt 2014 as part of our continuing effort to promote the Sunshine State to meeting and incentive travel around the globe.  To accommodate this large group of Partners, VISIT FLORIDA designed a new stand layout for the trade show floor that provided spotlighted coverage for each of the destinations, properties and service companies in attendance. Continue reading »


Brenda L. Bryant
Marketing & Event Planner
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VISIT FLORIDA and Partners Attend WTM Latin America

May 12th, 2014 — 3:00pm

VISIT FLORIDA and seven of our Industry Partners recently participated in World Travel Market Latin America in São Paulo, Brazil.  Now in its second year, this show has quickly become the Latin American version of World Travel Market London.  The three-day trade show is a business-to-business event promoting tourism products in Latin America and offers the perfect platform for the travel industry to meet in a professional setting. Continue reading »


Brenda L. Bryant
Marketing & Event Planner
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VISIT FLORIDA & Partners Host Successful Brand USA China FAM

March 6th, 2014 — 12:28pm

VISIT FLORIDA recently teamed up with Brand USA, Hainan Airlines, Visit Orlando and the Greater Miami Convention & Visitors Bureau to bring 21 China travel trade, media and airline representatives to Florida.  China continues to be an important emerging international market for VISIT FLORIDA, showing 32% and 43% increases in visitation and visitor spending respectively in 2013. Continue reading »


Brenda L. Bryant
Marketing & Event Planner
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