Sunshine Matters

Some changes are ahead in Fiscal Year 2012-13 for VISIT FLORIDA’s Insiders, our roster of experts who engage tourists with consumer-oriented news in videos, on their blogs and in social media.

Here are the two big headlines:

First, we will add a 10th Insider.  We’ll pull Dining away from Entertainment & Luxury to create Food & Dining.  Think restaurants, of course, and food trucks and ribs festivals and hot dog stands.

Second, VISIT FLORIDA (and specifically me as Senior Editor) will assume management of the Insiders.  My team and I will edit their blog posts and stories, monitor their social media campaigns and collaborate on video themes.

Want to pass on news to an Insider?  The best way remains by email to Insiders@VISITFLORIDA.com.

All of this is precursor to say the next Insiders season is four months away.  Which means the application period for Insiders jobs has begun and continues through March 31.  Interviews will follow in April, decisions by May.  Here are the job description and requirements.

Please pass the word in your social media circles.  And feel free to contact me at kmcgeever@VISITFLORIDA.org with any questions.