Brand USA’s Latest Efforts Spotlighted in National Publication |
VISIT FLORIDA would like to congratulate Chris Thompson and Brand USA on their success in establishing a strong national destination marketing organization that is driving increased travel to the United States. Their latest efforts to attract visitors from around the globe are spotlighted in a recent article by the Washington Post.
Chris, now President & CEO of Brand USA and the former head of VISIT FLORIDA, was quoted as saying, “Travel and tourism is the quickest way back to economic development and jobs. 9/11 changed the world and changed the way people look at us, so we had to up our game.”
VISIT FLORIDA is proud to have supported Brand USA as a Founding Partner and remains committed to working with them to create co-op marketing programs that allow Florida’s tourism businesses to advertise on a world stage at a scale not otherwise possible.
Will Seccombe
President & CEO
Category: Uncategorized | Tags: Brand USA, Chris Thompson, VISIT FLORIDA | Comment »
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