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Tag: Florida Restaurant and Lodging Association


Great VISIT FLORIDA Beach Walk Garners More Than 5,000 Photos

November 8th, 2010 — 5:08pm

Me and Ed Schroeder at Mile Marker 25 in Pensacola Beach

I am delighted to announce that more than 3,700 Florida volunteers in 34 coastal counties covered the Sunshine State’s 825 miles of beaches Saturday in a celebratory event documenting – in more than five thousand real-time photos – the great conditions of Florida’s sandy shores.

The Great VISIT FLORIDA Beach Walk may well have been the world’s biggest beach rally and photo fest. Volunteers from elementary school students to realtors and from dog-walkers to kayakers spent Saturday morning walking at least one beach mile and uploading real-time photos of what they saw. The 5,200+ images show beautiful beaches, glorious sunrises, healthy wildlife, and beach-lovers having a great time. Continue reading »


Chris Thompson
President and CEO
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VISIT FLORIDA Rallies Floridians to Help End Oil Spill Misperceptions

October 12th, 2010 — 12:59pm

As we previewed at Governor’s Conference, VISIT FLORIDA will host the “Great VISIT FLORIDA Beach Walk” on November  6 to clear up any doubts about the status of Florida’s beaches in the aftermath of the Deepwater Horizon oil spill. The event will bring together thousands of residents and volunteers across the state to walk their favorite mile of Florida beach and take photos proving that every one of the Sunshine State’s beaches are as pristine as ever.  Continue reading »


Will Seccombe
President & CEO
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“Great VISIT FLORIDA Beach Walk” & Other Big Announcements Made Today

September 27th, 2010 — 3:00pm

As part of the 43rd Annual Florida Governor’s Conference on Tourism, being held September 26-28 at the Omni Orlando Resort at ChampionsGate, VISIT FLORIDA announced today the launch of several new features to the VISITFLORIDA.com website and a statewide special event being organized to show the world that Florida’s beaches are as beautiful as ever. Continue reading »


Will Seccombe
President & CEO
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VISIT FLORIDA Launches Next Wave of Advertising for Summer Travel

June 4th, 2010 — 2:43pm

Building on the $2.5 million campaign that began on May 15, today VISIT FLORIDA launched Phase 2 of an aggressive advertising campaign to support the summer travel season.  This $7.15 million campaign, funded through the Governors Office from the $25 million received by the State from BP, will generate over 480 million impressions in the next 3 weeks. Continue reading »


Will Seccombe
President & CEO
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Partnership for Florida’s Tourism Unveils New Website

March 24th, 2010 — 5:38pm

We are very proud to unveil our newly revamped website for the Partnership for Florida’s Tourism.  It was designed by the same talented individual who created the Sunshine Matters blog.  Continue reading »


Dia Kuykendall
Public Affairs Manager
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