Sunshine Matters

As an industry-driven organization, VISIT FLORIDA’s greatest asset is the input and guidance we receive from you – the members of the Florida tourism industry.  Since our founding in 1996, VISIT FLORIDA’s marketing efforts have been strengthened by the direct involvement of volunteer leaders representing our industry. Continue reading »

As an industry-driven organization, VISIT FLORIDA’s greatest asset is the input and guidance we receive from you – the members of the Florida tourism industry. Since our founding in 1996, VISIT FLORIDA’s marketing efforts have been strengthened by the direct involvement of volunteer leaders representing our industry.  The way we market the Sunshine State to the world has transformed in the last several years and is expected to evolve exponentially in the years to come.  VISIT FLORIDA is on the cutting-edge of creating marketing programs and opportunities that provide value for our industry Partners, but we cannot continue to do so without your strategic direction. Continue reading »

I am pleased to announce that VISIT FLORIDA was named the 2012 State Tourism Office of the Year during last night’s Southeast Tourism Society Shining Example Awards banquet.  The awards ceremony was part of the Southeast Tourism Society Fall Forum being held Oct. 31-Nov.2 at The Founders Inn & Spa in Virginia Beach, VA. Continue reading »

Glenn Hastings, 2012-2013 VISIT FLORIDA Chairman

With the start of the new fiscal year on July 1, VISIT FLORIDA is ushering in new leadership to serve on our industry committees and Board of Directors.  Glenn Hastings, Executive Director of the St. Johns County Tourist Development Council, takes over as the 2012-2013 Chairman of the Board.  Hastings succeeds Tony Lapi, CEO of the ‘Tweens Waters Inn Island Resort on Captiva Island, who served as Chairman during a year in which Florida welcomed a record number of visitors. Continue reading »

On Thursday, we hosted a Log-In & Learn titled “VISIT FLORIDA Committee Overview” where Chris Thompson, President and CEO of VISIT FLORIDA, presented information on how Partners can become involved in the VISIT FLORIDA committee process and learn more about what committee service entails. In case you missed it, we have posted the webinar to our Learning Library, so you can listen and view at your convenience.

Industry members play a major role in the evolution of VISIT FLORIDA programs and opportunities. VISIT FLORIDA Partners, including some of the industry’s foremost experts, serve on our committees, which meet to recommend strategic actions. VISIT FLORIDA’s Board of Directors established these committees to enhance and maximize industry input toward fulfilling VISIT FLORIDA’s commitment to being “industry-led.” If you are interested in serving, don’t miss the April 13 deadline to apply. Continue reading »