Sunshine Matters

VISIT FLORIDA recently hosted its annual Florida Governor’s Conference on Tourism at the Tampa Bay Convention Center in Tampa, Fla.  The event is VISIT FLORIDA’s premier annual educational forum for the Florida tourism industry.  We are proud to announce that this year’s conference had the highest attendance since 2002, with more than 1,100 attendees. Continue reading »

Florida Huddle 2015, held Jan. 14-16 in Broward County, was a resounding success in its second year of being owned and operated by VISIT FLORIDA.  Three high scores for this travel trade show continue to tell the story of Florida Huddle: more buyers, more time for appointments, more Florida travel business transactions.  Sponsored by the Greater Fort Lauderdale Convention & Visitors Bureau, the show was sold out, reflecting the tourism industry’s interest in the show. Continue reading »

Leading up to the IIFA Awards – Bollywood’s Oscars – in Tampa next month, VISIT FLORIDA teamed up with Visit Orlando, Visit Tampa Bay and the Greater Miami Convention & Visitors Bureau to bring four leading Indian media to experience Florida for themselves.  Virgin Atlantic Airways supported the FAM tour with complimentary flights into Miami. Continue reading »

Last week, the domestic VISIT FLORIDA Marketing and Events team had the pleasure of visiting the Tampa area for a familiarization tour (FAM) with Visit Tampa Bay.  Since the team focuses on marketing the entire state to meeting professionals and travel agents throughout the country, department FAMs serve as a perfect opportunity to become better acquainted with the destinations we represent.  This FAM focused on Tampa’s meeting offerings and included visits to the Hilton Tampa Downtown, the Tampa Marriott Waterside Hotel & Marina, the Center for Advanced Medical Learning and Simulation, the Tampa Convention Center and Saddlebrook Resort. Continue reading »

The Sunshine State’s tourism industry was proud to play host to the 99th Annual Destination Marketing Association International Convention held in Orlando last week.  With a contingent of 75 Florida attendees, numerous members of the Florida delegation received accolades during the convention for their continued excellence and engagement with DMAI, including: Continue reading »