Sunshine Matters

VISIT FLORIDA recently hosted Florida Encounter 2016 at the Omni Orlando Resort at ChampionsGate in Kissimmee.  As one of VISIT FLORIDA’s signature events, Florida Encounter serves as the premier appointment-based trade show showcasing all the Sunshine State has to offer to meeting, convention and incentive travel professionals. Continue reading »

VISIT FLORIDA is gearing up to host Florida Encounter 2016, which will be held at the Omni Orlando Resort at ChampionsGate in Kissimmee from Nov. 30-Dec. 2.  As one of VISIT FLORIDA’s signature events, Florida Encounter serves as the premier appointment-based trade show showcasing all the Sunshine State has to offer to meeting, convention and incentive travel professionals.  Attendees will learn about Florida meetings destinations, service companies and meetings properties at this exclusive appointment-only event.  Maintaining a one-to-one ratio between buyers and suppliers ensures that appointment books are as full as possible for all attendees. Continue reading »

According to a study released in February 2011 by the Convention Industry Council – widely recognized by the tourism industry as the first, definitive, qualitative, research-based analysis of the economic significance of meetings in the U.S. – nearly 1.8 million meetings took place, attended by 205 million participants, generating over $263 billion in direct spending and creating 1.7 million jobs.  Last year in Florida, nearly 10.7 million visitors traveled to the state for business purposes, with more than 55 percent attending conventions, seminars and meetings. Continue reading »