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Tag: International Speedway Corporation


VISIT FLORIDA Racing Kicks Off 2016 Season with Podium Finish at Daytona

February 5th, 2016 — 4:09pm

RacingThe VISITFLORIDA.com Racing Team kicked off the 2016 season at the 54th annual Rolex 24 at Daytona this past weekend with a podium finish.  This marks year three of VISIT FLORIDA’s partnership with Jim France’s International Speedway Corporation (ISC), the VISITFLORIDA.com Racing Team, the IMSA WeatherTech SportsCar Championship and Mazda USA. Together, these four well-known entities make up the largest motorsports partnership of its kind aimed at aggressively driving tourism to Florida. Continue reading »


Paul Phipps
Chief Marketing Officer
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New VISITFLORIDA.com Racing Team Debuts in Famed Rolex 24 at Daytona

January 30th, 2015 — 10:23am

The VISITFLORIDA.com Racing Team made its debut at the season-opening 53rd annual Rolex 24 at Daytona this past weekend.  The 2015 race season marks year two of VISIT FLORIDA’s partnership with Jim France’s International Speedway Corporation (ISC), the newly-named VISITFLORIDA.com Racing Team (formerly Spirit of Daytona Racing), the TUDOR United SportsCar Championship and Mazda USA.  Together, these four well-known entities make up the largest motorsports partnership of its kind aimed at aggressively driving tourism to Florida. Continue reading »


Paul Phipps
Chief Marketing Officer
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