Sunshine Matters

So far, this is shaping up to be another great year for the the five Official Florida Welcome Centers that are managed and operated by VISIT FLORIDA.  More than 1.3 million visitors have already come through the Florida Welcome Centers from January to June, representing a 2.8 percent increase from the same period last year. Continue reading »

I am pleased to announce that VISIT FLORIDA was named the 2012 State Tourism Office of the Year during last night’s Southeast Tourism Society Shining Example Awards banquet.  The awards ceremony was part of the Southeast Tourism Society Fall Forum being held Oct. 31-Nov.2 at The Founders Inn & Spa in Virginia Beach, VA. Continue reading »

While for many the month of October may bring to mind images of pumpkins, ghosts, ghouls and vampires, here at VISIT FLORIDA we are excited to be celebrating “Florida Camping Month.”  To promote this special event, the I-10, I-75, I-95 and US-231 Official Florida Welcome Centers – managed and operated by VISIT FLORIDA – are taking a creative approach by setting up camping displays in the lobby of each of their facilities.  The interactive displays are a great way for visitors to have a seat and “camp out” while learning more about the great camping opportunities available in the Sunshine State. Continue reading »

This week, the four Official Florida Welcome Centers located at I-10, I-75, I-95 and US-231 are not only sharing Florida vacation planning information with the nearly 40,000 visitors who will stop in, but are also raising awareness for roadway safety issues.  Known across the country as “Go Orange” Week, VISIT FLORIDA’s Welcome Center staff have partnered with the Florida Department of Transportation, the Florida Public Safety Institute, Mothers Against Drunk Drivers and other state and local organizations for this annual campaign to remind motorists about the importance of safe driving on Florida’s roadways. Continue reading »

VISIT FLORIDA manages the state’s five Official Florida Welcome Centers located at I-10, I-95, I-75, US 231 and the Florida Capitol.   As an invaluable resource for visitors to the Sunshine State, the knowledgeable and helpful staff in Florida’s Official Welcome Centers provide a wealth of information to millions of Florida visitors each year.  In addition to offering detailed travel planning advice, the centers also provide maps, brochures and even a free glass of Florida citrus juice!

As a fun way to engage welcome center visitors, and showcase all there is to see and do in the Sunshine State, each of the four highway welcome centers host annual festivals throughout the year.  The festivals are designed to give tourism industry participants the opportunity to promote and showcase their destination to thousands of Florida’s visitors firsthand. Continue reading »