New VISITFLORIDA.com Racing Team Debuts in Famed Rolex 24 at Daytona
January 30th, 2015 — 10:23am
The VISITFLORIDA.com Racing Team made its debut at the season-opening 53rd annual Rolex 24 at Daytona this past weekend. The 2015 race season marks year two of VISIT FLORIDA’s partnership with Jim France’s International Speedway Corporation (ISC), the newly-named VISITFLORIDA.com Racing Team (formerly Spirit of Daytona Racing), the TUDOR United SportsCar Championship and Mazda USA. Together, these four well-known entities make up the largest motorsports partnership of its kind aimed at aggressively driving tourism to Florida. Continue reading »
Paul Phipps
Chief Marketing Officer
