Sunshine Matters

There was still snow on the ground in Ottawa when VISIT FLORIDA Partners arrived for the first time ever to host a media reception in Canada’s capital city.  After one of the longest and coldest winters in recent history, Canadians were ready to throw off their mittens, throw on their shades and “Spring into Sunshine” at the mixer held at the historic Fairmont Chateau Laurier.

It is of little surprise that 1 in 10 Canadians escape to Florida each year for sun, sand and a sporting good time.  Over sips of tropical punch, VISIT FLORIDA and six of our Industry Partners shared what’s new in their destinations, while more than 25 media took diligent notes.

The tales ranged from dog-friendly destinations in Fort Myers to sea turtle conservation efforts at SeaWorld Orlando.  Other VISIT FLORIDA Partners spoke to the media about participating in the Southernmost Food Tour in the Florida Keys and Key West, trying out the newly opened Orlando Eye observation wheel, the abundance of golfing and fishing opportunities in Kissimmeee, and the 16 locally owned and operated craft breweries in the St. Petersburg area.

Information about each of these destinations, and more, can be found on the Spring into Sunshine landing page, specifically created for this event.  For information about participating in VISIT FLORIDA’s PR events that take place in Canada, please contact me at lspann@visitflorida.org.