Sunshine Matters

The Meetings & Events Team at VISIT FLORIDA is participating in the first-ever Global Meetings Industry Day (GMID) on Thursday, April 14, 2016.  Along with many of our Industry Partners, we will be joining forces with the advocacy coalition Meetings Mean Business (MMB) to showcase the real impact that business meetings, conferences, conventions, incentive travel, trade shows and exhibitions have on people, business and communities. Continue reading »

As part of the first annual North American Meetings Industry Day (NAMID), VISIT FLORIDA was proud to lend our voice to this nationwide day of advocacy to spotlight the substantial value derived from business meetings, conferences, conventions, incentive travel, trade shows and exhibitions.  To help celebrate the meeting industry’s impact on local, national and international economies, VISIT FLORIDA promoted NAMID through e-blasts, Florida Meetings Twitter and Facebook posts, and support for statewide “Meetings Mean Business” events. Continue reading »

VISIT FLORIDA and seventeen of our Industry Partners recently hosted two VIP (Very Important Planner) events in Atlanta and Washington, D.C.   These markets have a strong base of corporate and national association planners that source Florida for meetings and conventions, and have proven to be highly successful in marketing Florida’s diverse and immense meetings opportunities. Continue reading »

Meetings mean business.  It’s a simple concept, but packs a powerful punch.  According to the U.S. Travel Association, U.S. business travel is responsible for $246 billion in spending and 2.3 million American jobs; $100 billion of this spending and nearly 1 million American jobs are linked directly to meetings and events.  For the past 28 years, we have recognized the importance of the meetings and conventions industry by hosting Florida Encounter, an annual tradeshow designed specifically to bring meetings business to Florida. Continue reading »